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We turn ideas, events, and conversations into compelling visual narratives, including rich pictures, live scribing, animations, infographics, and murals, created live or in reflection, on paper or digitally.

ICE vaccination training builds the practical skills and confidence of people who influence vaccine conversations and delivery. That typically includes vaccinators, healthcare assistants, call and recall teams, community outreach staff, social prescribers, voluntary and community sector partners, and wider frontline professionals who are asked vaccine questions in day-to-day work.

Training can cover the full pathway, including: vaccine confidence and hesitancy, behaviour change principles, having effective conversations, motivational interviewing techniques, cultural competence, inclusive communication, trauma-informed practice, tackling misinformation, addressing access barriers, call and recall improvement, consent and capacity basics, safeguarding considerations, and signposting into local vaccination services. Download our Vaccination Summary.

ICE focuses on skills that translate into real interactions, such as building rapport quickly, listening for concerns, asking open questions, reflecting and summarising, responding to uncertainty without judgement, and supporting informed choice. Teams learn to adapt their approach for different audiences, such as parents, clinically vulnerable groups, and communities with historical mistrust of services. Download our Vaccination Summary.

Yes. ICE supports teams to plan and deliver outreach that is locally relevant and practical. This includes using community insight to choose venues and partners, co-designing messages with communities, removing friction points like booking and travel, and creating consistent, supportive experiences from first contact to vaccination and follow-up.

Yes. ICE can align training to local uptake patterns, priority cohorts, and known barriers. This often includes working with local intelligence, segmentation, and feedback from frontline teams to design training that targets the behaviours and constraints that matter most. Where appropriate, ICE can also help define success measures and build simple evaluation approaches.

It enhances people’s understanding memory and retention of information, because it gives access to multiple visual cues helping people to remember verbal cues. It improves understanding because you can see constructs, relationships and connections and visual metaphors bring life to information. In workshop groups people can see that what they have said has been heard, people can build on one another’s ideas and agree on action. When people can see what they’re thinking, they understand more deeply, remember more clearly, and collaborate more effectively. Visuals cut through complexity, create shared understanding, and move ideas forward.

Yes, it’s a core part of what we offer, whether in person or covering the event virtually via Teams, Zoom or even YouTube. The benefits of digital are that for ‘quickfire’ and dynamic events where things may change fast, items can be moved around with ease, and you also get a real-time-lapse of the Graphic Scribe being created. However, sometimes the ‘theatre’ of the big boards and paper can be a better fit for the event – it’s all about what’s best for the event and the audience

ICE can deliver sessions as workshops, train-the-trainer programmes, coaching, bite-sized modules, or blended learning. Organisations typically receive practical tools such as conversation guides, prompts for call handlers, message banks, local signposting templates, and short action plans to embed learning into day-to-day practice and improve consistency across teams.

Well everyone can use them really! This work can be done in any organisation area. Our Graphic Scribe Artists work for a pharmaceutical company one day a Charity the next a research and insights firm the next, a Conference team the next, and NHS trust the next and Local authorities after that. This makes them a particularly valuable source of cross system expertise as they often have a very broad perspective of multiple industries and see things from Board, middle management, team leadership, shop floor, clientel, audience, societal and community perspectives. Every event is different but here are some key scenarios a Graphic Scribe can find themselves at work:

  • Breakout sessions for a new vision, strategy, branding, organisational culture, plan or innovation
  • Workshop group to discover audience insights for system, process, campaign or product design
  • Creating patient/user journeys from live interviews or workshops
  • Capturing a new strategy presentation from a CEO to their team live in a prearranged sequence
  • Gathering insights from a group of school children to be drawn up and presented to visiting politicians
  • Creating a crowdsourced mural from industry professionals in the marketplace area of a conference
  • Capturing 12 speaker sessions digitally from an all-day event for immediate social media distribution
  • Engaging with exhibition attendees to capture insights for an exhibitor on Glass, exhibition stand walls and carpet
  • Drawing out 5-year strategies for national healthcare providers